TLM International Freight Services (TLMIFS) is a Dubai-based logistics and freight forwarding company operating from the Jebel Ali Free Zone, UAE. The company delivers integrated supply chain solutions, including air, sea, and land freight, temperature-controlled warehousing, 3PL services, and specialized cargo handling.
With robust logistics infrastructure and strategic location advantages, TLMIFS supports regional and international clients with end-to-end freight and storage solutions.
At the start of the campaign in July 2025, TLMIFS had zero visibility for high-intent commercial keywords such as “tyre warehouse near me,” “open yard storage in Dubai,” and “shipping companies in Jebel Ali.” Critical service terms were either unranked or buried deep in search results.
Broad competitive keywords such as “logistics companies in UAE” were positioned at Rank 46, limiting organic discovery and restricting inbound lead generation.
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The strategy focused on capturing bottom-of-funnel commercial searches rather than chasing high-volume traffic. High-intent warehousing and storage keywords were aggressively targeted to reach users ready to engage immediately.
Technical SEO improvements strengthened domain health, supported by a backlink profile of 670 links and a domain authority score of 10. Core service pages, such as Warehousing and 3PL were optimized to drive engagement, while conversion pathways were refined to prioritize WhatsApp inquiries and direct communication.
The SEO campaign delivered significant performance gains by prioritizing conversion quality over volume. TLMIFS moved from zero visibility to #1 rankings for high-value terms, including “tyre warehouse near me,” “warehouse tire near me,” and “open yard storage in Dubai.” While total users grew modestly by 8.4%, monthly conversions surged by 64.7%, demonstrating higher traffic quality. WhatsApp enquiries increased by 105%, reflecting stronger buyer intent capture.
Competitive keywords improved dramatically, with “logistics companies in UAE” climbing from Rank 46 to Rank 16, and “shipping from Dubai to South Africa” rising from Rank 19 to Rank 4. Organic search became the dominant acquisition channel, driving 61% of total traffic and nearly doubling direct visits.
Through targeted high-intent keyword strategy, technical authority building, and conversion-focused optimization, TLMIFS transformed its digital presence from low visibility to measurable lead performance. The campaign established organic search as a primary revenue engine while positioning the company as a dominant provider of warehousing and logistics services in Dubai’s competitive freight market.
The strategy focused on capturing bottom-of-funnel commercial searches rather than chasing high-volume traffic. High-intent warehousing and storage keywords were aggressively targeted to reach users ready to engage immediately.
Technical SEO improvements strengthened domain health, supported by a backlink profile of 670 links and a domain authority score of 10. Core service pages, such as Warehousing and 3PL were optimized to drive engagement, while conversion pathways were refined to prioritize WhatsApp inquiries and direct communication.
The SEO campaign delivered significant performance gains by prioritizing conversion quality over volume. TLMIFS moved from zero visibility to #1 rankings for high-value terms, including “tyre warehouse near me,” “warehouse tire near me,” and “open yard storage in Dubai.” While total users grew modestly by 8.4%, monthly conversions surged by 64.7%, demonstrating higher traffic quality. WhatsApp enquiries increased by 105%, reflecting stronger buyer intent capture.
Competitive keywords improved dramatically, with “logistics companies in UAE” climbing from Rank 46 to Rank 16, and “shipping from Dubai to South Africa” rising from Rank 19 to Rank 4. Organic search became the dominant acquisition channel, driving 61% of total traffic and nearly doubling direct visits.
Through targeted high-intent keyword strategy, technical authority building, and conversion-focused optimization, TLMIFS transformed its digital presence from low visibility to measurable lead performance. The campaign established organic search as a primary revenue engine while positioning the company as a dominant provider of warehousing and logistics services in Dubai’s competitive freight market.
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