ENH Marketing

Explainer Video Production in Dubai

Explain products, services, platforms and processes through clear scripts, storyboards, animation, motion graphics, voiceover and channel-ready video edits.

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Abdullah Al Othaim Leisure Co.EKCdesertcartBlue Bell ShippingAXCLCHS Community PharmacyBW InteriorsManipal Academy of Higher EducationFAPINEXNalsoftPKF UAENewEastSupercadSaifee ComputersTrostenThe Travel CollectionAllday RetailTRCpamcoAtlas CopcoBin Dasmal GroupDubai Duty FreeDubai Islamic BankProcatRHS LogisticsVenestaAbdullah Al Othaim Leisure Co.EKCdesertcartBlue Bell ShippingAXCLCHS Community PharmacyBW InteriorsManipal Academy of Higher EducationFAPINEXNalsoftPKF UAENewEastSupercadSaifee ComputersTrostenThe Travel CollectionAllday RetailTRCpamcoAtlas CopcoBin Dasmal GroupDubai Duty FreeDubai Islamic BankProcatRHS LogisticsVenesta

What Is an Explainer Video  and Why Does It Matter? 

If your sales team spends the first ten minutes of every meeting explaining how a product works, the same explanation may belong in a video.

The challenge is deciding what the audience needs to understand first. Trying to include every feature, benefit and company message can produce a longer video that fails to answer the important questions clearly.

ENH Marketing provides explainer video production services in Dubai and across the UAE. We develop the message, write the script, plan the visuals and produce the animation, voiceover, sound and final versions required for the agreed platforms.

Each project starts with the audience, what they need to understand and the action they should be ready to take after watching.

100+
EXPLAINERS PRODUCED
25%
CONVERSION UPLIFT
65%
AVERAGE WATCH TIME
21 Days
SCRIPT TO DELIVERY

  1. 01

    2D Animated Explainer Video

    Custom illustrations, characters, icons and animated scenes explain ideas through a clear visual sequence. Ideal for services, brand concepts and products that are difficult to demonstrate through conventional filming.

  2. 02

    Motion Graphics Explainer

    Text, shapes, diagrams, numbers and branded graphics organise information visually. Well suited to reports, financial subjects, business processes and topics where structure matters more than characters.

  3. 03

    Product Explainer Video

    Show what the product does, who it is for and how its key features solve a practical need. Animation, filmed footage or a combination can be used.

  4. 04

    Software and Platform Walkthrough

    Screen recordings, interface animation and voiceover guide users through websites, apps or digital platforms. Videos can introduce the system or focus on a specific feature, task or journey.

  5. 05

    Service and Process Explainer

    Explain what happens before, during and after customers work with you. Useful for services involving multiple stages, technical processes or responsibilities shared between the provider and client.

  6. 06

    Training and Internal Explainer

    Support onboarding, policies, safety instructions, systems and recurring processes through short animated videos. Longer subjects can be divided into focused modules employees can revisit when needed.

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  1. We review the product, service or process with your team, identifying the audience, main question, desired outcome and technical information needed for the video.

  2. We organise the information into a clear sequence written for speech. Your team reviews the facts, terminology and intended message before production continues.

  3. Each scene is planned alongside the voiceover and on-screen copy. Your team can review the structure before detailed illustration and animation work begins.

  4. We create the approved illustrations, graphics, characters or interface assets. Style frames can be developed first when a new visual direction is required.

  5. Scenes are animated and combined with approved voiceover, music, sound and text. Timing is refined to give viewers enough time to follow the explanation.

  6. Your team reviews the video through the agreed feedback rounds. Final versions are delivered in the required dimensions, languages and file formats.

  • Script and Message Structure

    The script defines the problem, explanation and next action in language the audience understands. Technical information is reviewed with subject experts before production.

  • Storyboard and Visual Direction

    The storyboard shows how the script will appear on screen, allowing your team to review the sequence, graphics and visual examples before animation begins.

  • Illustration and Graphic Design

    Characters, icons, diagrams, interface elements and graphics are designed around the approved visual direction, using existing brand guidelines or a project-specific style.

  • Voiceover and On-Screen Copy

    Voiceover is selected according to the language, audience and tone. Labels, captions and on-screen text highlight important information without unnecessarily repeating the narration.

  • Animation and Motion Graphics

    Approved visuals are animated to demonstrate movement, sequence, comparisons and cause-and-effect. The animation style is selected to support the subject and make information easier to understand.

  • Sound, Music and Subtitles

    Music and sound design support the pace without distracting from the explanation. Subtitles and separate language versions can be included for different platforms and audiences.

The intended distribution affects the script, pacing, dimensions and call to action, so these decisions should be made before production begins.

Explainer videos can also be prepared for

  • YouTube
  • social media
  • landing pages
  • email campaigns
  • paid advertising
  • training platforms
  • internal communication

Descriptive titles, transcripts, subtitles and relevant webpage copy can make the subject easier for search engines and AI systems to understand.

These elements support discoverability but do not guarantee rankings, views or inclusion in AI-generated answers.

As a digital marketing agency in Dubai, ENH can also plan how explainer videos connect with landing pages, campaigns and other digital marketing services. Publishing, promotion and campaign management are scoped separately when included in the proposal.

  1. Technologyandsoftware

  2. Financialandprofessional services

  3. Healthcareandmedical services

  4. Educationandtraining

  5. Logisticsandsupply chain

  6. Constructionandengineering

  7. Propertyandreal estate

  8. Manufacturingandindustrial businesses

  9. Retailandecommerce

  10. Governmentandcorporate teams

Technical, financial and regulated subjects may require additional review by legal, compliance or subject-matter teams before the script is approved.

  1. A Defined Audience Before Scripting

    We establish who needs the explanation and what they should understand before deciding what the video needs to communicate.

  2. A Script Written for Video

    The wording is developed around speech, timing and visuals rather than transferring paragraphs directly from existing marketing material.

  3. Approval Before Detailed Animation

    The script and storyboard are reviewed early, when structural changes are still practical and easier to incorporate.

  4. A Visual Style Suited to the Subject

    Character animation, motion graphics, screen recordings and filmed material are selected according to what needs to be explained.

  5. Technical Information Checked With Your Team

    Product specifications, processes and regulated claims remain subject to review by the people responsible for their accuracy.

  6. Feedback Rounds Stated in the Quote

    The proposal clearly explains the review stages included and what has already been approved at each stage.

  7. Versions Planned Together

    Landscape, square, vertical, subtitled and shorter edits can be produced within the same project when included in the agreed scope.

  8. Arabic and English Production

    Voiceovers, subtitles and separate language versions can be arranged according to the intended UAE and regional audiences.

Simplify Your Message & Convert More Viewers With Our Explainer Video Experts

The proof — 23 client stories

Result card published for Healthy Farm Eatery.

Healthy Farm Eatery

Consistent Sales Growth Driven by High-Quality Lead Generation

211%
Exceptional growth in social media reach within 30 days
209%
Significant increase in content visibility and impressions
80%
Strong expansion in Instagram audience reach
60+
High-quality leads generated driving sales opportunities
Read the case study
seo peak monthly users

Shass Gift & Promotions

Driving Search & Local Market Dominance for a Corporate Gifting Brand

#1
Ranking for “corporate gifts USB sticks”
5,581
GMB impressions at monthly peak
175
Monthly conversions at peak
4,331
Backlinks across 402 referring domains
Read the case study
acc gulf- consistent #1 rankings

ACC Gulf

Strengthening Search Authority & Local Lead Growth in Industrial Supply

#1
Ranking for high-value industrial product keywords
1,896
Monthly users at peak traffic
1.8K
Backlinks across 167 referring domains
161
Monthly Google My Business interactions
Read the case study
helpsters - 2066 monthly mobile viewers

Helpsters Cleaning Services

Capturing High-Value Cleaning Contracts Through Targeted SEO

#1
Ranking for event & exhibition cleaning keywords
183
Monthly tracked conversions (Jan 2025)
3,450+
Monthly page views at peak
57
Monthly GMB call clicks
Read the case study
wafes - 20+ keywords in #1

Wafes Refrigeration Industry

Transforming Digital Visibility for a Refrigeration Manufacturer

#1
Ranking for core refrigeration manufacturing keywords
20+
Top 3 keyword positions secured
1,000+
New users at peak traffic
50
Monthly WhatsApp enquiries at peak
Read the case study
neodata - #1 #1 Ranking for keywords

Neo Data Technologies

Expanding Search Visibility & Lead Growth for an Enterprise IT Distributor

#1
Ranking for “DellEMC distributors in Dubai”
2,086
Monthly users at peak traffic
1,076
Google My Business impressions
60–70
Average monthly WhatsApp enquiries
Read the case study
Ariiz - 100% increase monthly users

Ariiz International

Driving High-Intent Search Growth for an Industrial Sealing Supplier

#1
Ranking for high-value industrial sealing keywords
1,700+
Monthly website users at peak
550+
Backlinks supporting domain authority
75+
WhatsApp enquiries in a single month
Read the case study
onyx - 1,350+ Peak organic traffic volume

Onyx General Contracting

Achieving Digital Dominance with 1,350+ Monthly Users and 6,100+ GMB Impressions

1,350+
Peak organic traffic volume in 2025
70%
Average user engagement rate maintained
6,100+
Google My Business impressions generated in 2025
45+
Top ranking keywords across competitive construction verticals
Read the case study
DGR Aviation - 1,600+ Google My Business impressions

DGR Aviation Training Services

Driving High-Intent Visibility for Aviation Compliance Training

#1
Ranking for DGR Training Dubai & Dangerous Goods Training Dubai
1,600+
Google My Business impressions in a single month
170+
Local actions (calls & direction requests) in peak months
1,000+
Monthly website users driven by high-intent searches
Read the case study
Masterkraft - 346% Increase in website traffic

Masterkraft

Driving Digital Growth with a 346% Increase in Website Traffic

346%
Increase in website traffic over the first 12 months
305%
Increase in organic traffic over the first 12 months
331%
Increase in UAE-based organic traffic over the last 6 months
15+
keywords ranking in the top 10 on SERPs in the first 6 months
Read the case study
ultracare - 371% Increase in traffic engagements

Ultracare

Elevating Engagement - A 371% Boost in Website Interactions

25%
Increase in website traffic year on year over the first 12 months
76%
Increase in new users from organic traffic over the first 12 months
126%
Increase in the total number of incoming enquiries
371%
Increase in traffic engagements over the first 12 months
Read the case study
pkfuae - 90+ Keywords ranking in the top

PKF UAE

Driving Success for PKF with 71% Traffic Surge

71%
Increase in website traffic year on year over the first 12 months
90+
Keywords ranking in the top 10 on SERPs in the first 12 months
53%
Increased social media reach across multiple channels over the first 12 months
85%
Increased local audience reach over the first 12 months
Read the case study
Autobahn - 155% Increase in website traffic

Autobahn Car Rental

Accelerating Success with a 155% Growth in Website Traffic

155%
Increase in website traffic year on year over the first 12 months
1070
Total number of organic conversions over the last 6 months
22%
Increase in UAE-based organic visitors over the last 6 months
260
Total number of organic call enquiries over the last 6 months
Read the case study
Result card published for AllDay Supermarket.

AllDay Supermarket

Incredible 64x Increase in Social Media Impressions for AllDay Supermarket

18,914
The total number of app installs generated
64x
More impressions on social media over the first 12 months
14x
More impressions in the following 12 months through campaign optimization
Read the case study
datagram - +426% in total users

Datagram Store

Transforming the High-End IT Product E-Commerce Experience

+426%
Growth in total users
20+
High-intent keywords in Top 3
+60%
Increase in GMB call clicks
+36%
Growth in direct phone enquiries
Read the case study
supercad - 128% Increase in organic traffic

Supercad Trading

Revamping IT Solutions with a 128% Increase in Organic Traffic

128%
Increase in organic traffic year on year over the first 12 months
39%
Increase in traffic of UAE visitors to tap the local market over the first 12 months
47%
Increase in new users from organic traffic over the first 12 months
20
Keywords ranking in the top 10 on SERPs in the first 4 months
Read the case study
topshelf - 245% Increase in organic traffic

Top Shelf Technical Services

Boosting Organic Traffic by 245% in 12 months

245%
Increase in organic traffic year on year over the first 12 months
424%
Increase in new users from organic traffic over the first 12 months
194%
Increase in traffic of UAE visitors to tap the local market over the first 12 months
391%
Increase in traffic engagements over the first 12 months
Read the case study
Arbrit safety - 242% Increase in enquiries

Arbrit Safety

Empowering Health and Safety with a 242% Increase in Enquiries

242%
Increase in the total number of incoming enquiries
49%
Increase in organic traffic year on year over the first 12 months
144%
Increase in new users from organic traffic over the first 12 months
45+
Keywords ranking in the top 10 on SERPs in the first 12 months
Read the case study
saifee computers - 100% Increase in enquiries

Saifee Computers

Accounting Software Sales with an 85% Increase in Enquiries

85%
Increase in enquiries
47%
Increase in conversions from Google campaigns over the last 6 months
37%
Increase in organic traffic year on year over the first 12 months
40+
keywords ranking in the top 10 on SERPs in the first 12 months
Read the case study
royal caviar - 132% Increase in sales

Royal Caviar

Increase in sales by 132% in the First Six Months

132%
Increase in sales in the first 6 months
97%
Increase in new users from organic traffic over the first 12 months
30%
Increase in online orders over the first 12 months
155%
Increase in total online sales over the first 12 months
Read the case study
Lotus Dental Clinic - 85% Increase in incoming calls

Lotus Dental Clinic

29% Increase in Local Calls for a Dental Clinic

51%
Overall increase in incoming calls from local SEO over the first 12 months
29%
Increase in local calls in the first months of the partnership
67%
Increase in direction requests from local SEO optimization over the first 12 months
66%
Increase in local audience engagement from social media campaigns
Read the case study
Venesta - 174% Increase in organic traffic

Venesta

New Market Expansion for a Washroom Solutions Provider

174%
Increase in organic traffic year-on-year over the first 12 months
101%
Increase in new users from organic traffic over the first 12 months
61%
Increase in enquiries
235%
Increase in traffic engagements over the first 12 months
Read the case study
Kaishan MEA - search dominance and multilingual expansion

Kaishan MEA

Search dominance and multilingual expansion

85 / 89
Tracked keywords in Google top 10 (first page of Google)
1,359
Monthly website users at peak
34.6K
Backlinks across 143 referring domains
5
Languages added to the European web estate
Read the case study
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FAQ

Everything you need to know about working with Dubai’s result-driven digital marketing agency.

An explainer video uses animation, motion graphics, screen recordings, filmed footage or a combination of formats to make a product, service or process easier to understand. It usually focuses on one audience, one main subject and one intended next step.

The service can include research, message development, scriptwriting, storyboarding, illustration, animation, motion graphics, voiceover, music, sound design, subtitles and delivery in the agreed formats. Your proposal will state which elements and revision rounds are included.

No. Some subjects work best through 2D or 3D animation, while others need screen recordings, product footage, presenters or a combination of production methods. We recommend the format after understanding what needs to be shown.

Many introductory explainers work within one to two minutes, but the right duration depends on the complexity of the subject and where the video will be used. Technical demonstrations, software walkthroughs and training videos may need longer or may work better as a series.

ENH Marketing can develop the script from your brief, product material and discussions with your team. Your subject experts remain responsible for checking technical information, specifications and regulated claims before the script is approved.

Yes. Existing colours, typography, illustration styles, iconography and tone can guide the visual direction. If the brand does not have an established animation style, we can develop appropriate style frames for approval before production continues.

Arabic and English voiceovers, subtitles and separate language versions can be included. The proposal will confirm whether the project requires translation, Arabic copy adaptation, voiceover recording or bilingual on-screen text.

The timeline depends on the length, animation style, technical complexity and approval process. A straightforward project may take several weeks, while detailed character animation, 3D work or multiple language versions will require a longer schedule.

The number of revisions is stated in the proposal. Feedback is normally divided between the script, storyboard and animated draft so major changes are made at the appropriate stage rather than after the full video has been completed.

The cost depends on the duration, animation style, number of scenes, original illustrations, voiceover, languages, technical complexity and required versions. You will receive a written scope showing the production requirements and deliverables beside the fee.

The final approved video is supplied for the uses stated in the agreement. Source files, editable project files, raw recordings and third-party licensed elements may have separate terms, which will be clarified in the proposal.

Yes. Short edits can focus on an individual feature, question or benefit from the main explainer. These versions should be planned early so the script, composition and on-screen text work properly in vertical and square formats.

We will recommend the production format, realistic duration, approval stages and final versions, with the complete scope stated before scripting begins.

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